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Daily Archives: May 22, 2018

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The How & Why Behind Google’s Data Retention Announcement

Annoucement, Google, Google AnalyticsBy Ellie BatchiyskaMay 22, 2018

If you’ve logged into your Google Analytics within the last few weeks, you’ve probably noticed a striking yellow notification along the top reminding you to update your Data Retention settings. Initially, you may not have given it much thought, but now you notice that the deadline of May 25 is rolling in and you still have…

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