Retail experts state that the 2021 holiday shopping season is starting earlier than usual. Many retailers like Amazon and Target are even launching early Black Friday deals. And because of current supply chain limitations, everybody’s trying to do their shopping before inventory runs out. Surveys indicate that 51% of consumers will start their holiday shopping…
We all know of the peril surrounding third-party cookies. As Chrome, Apple, and various other platforms try to phase out our reliance on them, first-party data becomes even more important. This is where email marketing comes in. Your email list is one of your best sources of first-party data about your customers, and our reliance…
SEO can often feel like a form of dark magic: unexplainable, impenetrable, and shrouded in mystery. That’s why Conversion Giant’s resident SEO expert Dan Cromar is delving into the ominous depths of meta tags. After all, if SEO is dark magic, then meta tags are the spell components that allow you to summon it. Where’s…