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Yearly Archives: 2019

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  2. 2019

New Websites Default to Mobile-First Indexing on July 1

Google, Mobile, SEOBy Ellie BatchiyskaJune 26, 2019

If you’re not mobile-first, you’re last.    Our smartphones dominate our lives, especially when it comes to shopping — and Google knows it. That’s why optimizing mobile websites is becoming more important than ever. Google recently announced that, starting July 1, mobile-first indexing will be the default for all new websites.  This is a follow-up…

Is link building dead? Here’s what the experts say.

General Advertising, General Business, SEOBy Ellie BatchiyskaMay 14, 2019

Many advertisers and business owners perceive link building as a black hat SEO practice, but the situation is not that black and white. Google’s Penguin update in 2012 had a lot of people questioning the efficacy of link building, particularly because it did crack down on some illegitimate link building practices. However, the experts have…

4 Solutions for Better eCommerce Load Times

General Business, SEOBy Ellie BatchiyskaFebruary 26, 2019

Chances are, you rarely wait more than four seconds for a page to load. You may be thinking, “Wait, I have more patience than that!” But, the fact of the matter is, when staring at a blank screen, four seconds can feel like an eternity. Whether it’s due to a change in our attention spans…

Using eCommerce Reviews to Boost SEO Value

General Business, SEOBy Ellie BatchiyskaJanuary 29, 2019

Many retailers see online reviews for their products as a luxury rather than a necessity. The truth is that reviews are crucial to not only boosting your sales, but giving your SEO value a significant bolster. With brick-and-mortar stores being quickly overtaken by online shopping, customers need reviews to better determine which products or services…

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