KSP Photos are Up!
Last week, KSP had a visit from Google and so we took advantage for a team photo. Thank you Leslie and Jackie for your making the time so valuable for our advertisers. The team is definitely looking forward to our next hangout!
Avoid 2015 Google Penalty with a Mobile-Friendly Website Design
In Google’s recent announcement on mobile search, a new algorithm update will begin this April 21st and affect more website rankings than ever before. Even Google’s initial quake of Panda in 2012 affected only 12% of website queries. But the new update (which will be named at birth by Search Engine Land) will admittedly affect…
How Google Destroyed Its Results, Increased Your CTR, and Made $66B in One Year
Yes Google did make $66B last year but it’s been botching up the SERPs for a little over a year (and much longer of you want to include Panda in that discussion). Just had to clarify for those that want to split hairs; everyone else gets the point. A series of moves on Google’s behalf…
Why Brazilian Jiu Jitsu Students Make Great CEOs
I say “students” because even more experienced practitioners and teachers admit: they’re always learning. But both students and teachers of Brazilian Jiu Jitsu (BJJ) make for great CEOs, business owners, directors, salespeople, and marketers. It’s such a strange correlation to make. And why not say that it’s CEOs that make good Jiu Jitsu students? Frankly,…
5 Most Underrated, Underused Adwords Tools
For 2015, paid search advertisers are going to have to look outside the conventional search and display campaigns if they want to maximize their reach on Adwords. While many advertisers have begun using programs like Google Shopping (formerly PLAs) and Remarketing, most still aren’t aware of how far they can take their Adwords account. Here…