Offering Incentives For Email Opt-Ins

Collecting email addresses from customers or potential customers is a tricky business, but trends have shown it’s getting easier. A recent study by Google and Boston Consulting Group shows that most customers will share their email address with a business in exchange for a small incentive. And by most, we are actually talking 90 percent! …

Using Search Intent Research to Better Optimize Your eCommerce Site

  When you search for something on Google or other search engines, you usually have a certain goal in mind. You may want to learn about something specific or find the right product you can shop online for. You may even be trying to track down a site you’ve been to before but don’t remember…

Conversion Giant is Now a Google Premier Partner!

Conversion Giant has been named a 2022 Google Premier Partner Los Angeles-based digital agency Conversion Giant, has achieved 2022 Premier Partner status in the Google Partners program. Conversion Giant’s team of experts provide paid search, organic optimization, retargeting, Google Shopping, feed management, CRO, SEO, and other services for ecommerce sites all over the country. Explore…

Zero-Party Data: What It Is & How to Get It

  Zero-Party Data may sound like the disappointing result of a Facebook event no one has responded to, but it is so much more than that! Although talked about far less than first, second, and third party data, zero-party data can provide you with incredibly reliable and actionable consumer data you can use for retargeting,…