Do I Need an SEO Agency? 3 Signs It’s Time to Hire One

Every business can grow to a point where it might be time to take the leap and hire an SEO agency to take the next step in growth. Unfortunately, with SEO there’s not a lot a business can do to avoid the time and money it takes to boost their website rankings and organic search…

Optimizing Your Onsite Content for Passage Ranking in 2021

By now, most eCommerce website managers know about the value of content for overall visibility. However, the (often unspoken) rules surrounding what makes good, SEO-friendly content are constantly changing.  On Oct. 15, Google announced another upcoming consideration: passage ranking — also inaccurately referred to as passage indexing. We clarify this because even though Google referred…

Why Your Google Rankings Changed

Possible reasons why your website search ranking changed in the last 90 days We’ve been getting calls from advertisers (non-clients) in the past 60 days asking why their website rankings have changed. I shouldn’t have to tell you that we don’t receive these calls when advertisers’ rankings are doing well. So why the big change?…